According to a recent survey we’ve conducted online, 68.6% of Americans have vacationed on a beach. After taking 1005 responses from people across the US and then weighing the answers for a better representation of the population (a total of 908 responses), we found an overwhelming majority had taken a beach vacation. (Even the unweighted results found that 66.9% of Americans responded “yes.”)


Weighted survey responses.

The Mature Crowd vs. the Younger Crowd

One of the significant findings of the survey revealed that more 45-54 year-olds responded positively than 18-24 year-olds by a sizeable amount. In total, 74.5% of the more mature group opposed to 58% of the younger group had taken a beach vacation.


“Yes” weighted answers by age.

The Ocean Calls to Everyone…

Income level was not much of a factor in the survey. Positive responses were nearly identical across the first 3 income groups ($0-$74,999 per year) with only about 1% of difference between them, ranging from 68.8% to 70.1%. However, responses leapt to 81.8% for the $75,000-$99,999 group. While the last group’s responses ($100,000-$149,999) fell drastically from there to 56%, the margin of error rose with only 12 total responses for the group.


“Yes” weighted answers by income.

…Especially in the South

The South was the region that favored beach travel most heavily with an overall positive response of 72.9% compared to other regions that hovered around the mid-60s. However, the widest regional gap was found in the $50,000-$74,999 income group. While 78.8% of Southerners at this level of income had taken a beach vacation, only 51% of Westerners had taken one.


“Yes” weighted responses within income level $50,000-$74,999 by region (top: US South, bottom: US West).

Why Are So Many Americans Going to the Beach?

Of America’s total population of 313.9 million people, 68.6% makes up over 215 million people. That’s a lot of beach-goers. There are many theories that attempt to explain just why beaches are so popular. Some postulate that the gentle, ever-present sounds of the ocean awaken feelings of security from being inside the womb. From hard science, we know that the magnesium in salt water has a relaxing effect, alleviating anxiety, insomnia, depression, and even improving brain functioning. When exposed to moderate amounts of sunshine and seawater, the skin also gains a smoother, fresher tone and hair is able to grow healthier. Some studies have even found that just looking at bodies of water speeds recovery from illness and injury.

Whatever reason you find for visiting the coast, don’t be part of the 31.4% who has never vacationed at the beach! The DoubleTree Ocean Point Resort & Spa is a beachfront hotel on North Miami Beach. If waking up and walking outside to a gorgeous white sand beach is the kind of vacation you have in mind, book with us today.

Have you been to the beach lately?

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